Sony Pictures on Thursday disclosed prices for movies on its new Blu-ray DVD format, setting a target range seen as a 15-to-20 percent premium to the current DVD standard.
Blu-ray is locked in a multibillion-dollar standards war against a rival DVD format known as HD DVD. Analysts see the new pricing as an aggressive move by the studio owned by Sony Corp.
Some 18 catalog titles from Sony Pictures Home Entertainment and MGM Home Entertainment will include "Hitch," "The Fifth Element" and "Species," and will carry a wholesale price of $17.95 each, the company said.
Read more... (Reuters)