Depends. I like All-grain brewing

You start with your grain. This is whole grain.
You grind your grain and then sparge it. Sparging is the process of extracting the starch and sugars of the grain.
You then take this malt extract and heat with water.
This is when you add your flavoring. Coriander is popular, as well as spice, citrus, etc
This is also when you add that flavoring which is so famous: hops
Hops(and most flavorings) don't stay in the beer, they are removed so as not to alter the beer.
After your wort is cooked, you cool it down. Rapid cooling produces a cleaner tasting beer in most cases.
After the wort has cooled to room temperature, you add yeast and seal away. It is important that you don't fully seal the wort, but allow carbon dioxide to escape(via a trap)
After the wort has fermented you now have beer.

What you do from there depends on your setup. The simple route is to bottle the beer. You would think this just requires you to put the beer in a bottle, but you need that essential carbon dioxide.
To achieve carbonation we add a bit more sugar to the beer. This sugar will be converted by the yeast into carbon dioxide. The side effect of this method is that the yeast fall to the bottom of the bottle. This is why bottle-conditioned beers can never be fully drank. You should leave that residue in the bottom. It is not part of the flavor.

Allow to age for a month to a year(depending on the beer) and then enjoy


No. the problem is the same as with all art.....
The popular must be bland. If it isn't, you run the risk of people not liking it.
Strong, rich, and complex flavored beers are delicious...if you like it. If you don't like it, then it is undrinkable
It doesn't matter if you like or dislike Miller High Life, you can still drink it.(by the way, that clear bottle is special)

You want a good American beer?
Sam Adams makes some decent beer, not great but alright.
Try their Chocolate Bock if you want something good.
Stone makes great beers for every taste. Their Ruination IPA is amazing. Their Russian Imperial is one of the best in the world. They also distribute for Russian River Brewing Co. They make some amazing beers. Try their Pliny the Elder for an amazingly complex and delicious beer
Now that covers the East and West, but what about the South?
You might want to try Abita. They make a nice dark beer called Turbodog. It is the favorite beer of Emeril Lagassi.
They also make a special edition Dubbel that can only be bought in Louisiana and the surrounding areas. It is called Abbey Ale. It is great!
Now, what if you live in the middle of this great country?
Think New Belgium(the makers of Fat Tire). Their regular beer is okay. If you like a Wit beer, their Mothership Wit is ok
You know what is really good though? Their dubbel and Tripel. Those two beers are like a religious experience in themselves.

Want a great Canadian Beer?
La Fin du Monde is amazing, so is their Trois Pistols

Need to go international?
The netherlands makes some great beer, and the Belgium beers are good. Watch out for German beers. They aren't bad, but their claim that it is the best beer in the world is somewhat dubious. It isn't bad, but it is fairly stagnant as far as originality.